As a business owner you probably already realize that your client base serves as your company’s lifeblood. This is why it’s so important for you to know how to find a client so you can continue growing your business and fulfilling its vision. Farzan Irani, former OPEN Forum Community member and current web consultant for …
How To Convince Customers To Buy From You
Customers don’t simply buy your products because of their features. You must convince customers to buy your products because these features will benefit them in some way. Unfortunately, this isn’t something that most advertisements hit on so your customers must figure these benefits out for themselves. This means it’ll take you longer to get customers. …
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Your Guide To Content Marketing
Content marketing is a technique that is used by marketers in which valuable content is created and placed on sites. This content will be used for consumers to become attracted to a brand. The keyword in the above definition is valuable. Consumers want to look for content that will give them something to learn. You …
Using LinkedIn to Boost Your Google SEO
There are many things that LinkedIn can help your business with including networking and interacting with people who are able to offer you invaluable experiences. What many people don’t realize is that it’s also beneficial for SEO, especially when you’re trying to get higher in Google’s SERPs. In fact, simply having your business listed on …
How To Make Your Instagram Account More SEO Friendly
When it comes to Instagram, many people are at a loss as to how to attract the right followers. SEO here doesn’t have to be difficult though. There are a few simple things you can do to improve your success. Define Your Social Media Objectives Once you know what your goals are, you should think …
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How To Use SEO To Double Your Website’s Traffic
When your business’ website isn’t receiving as much traffic or visibility as you want, it’s time to reevaluate your search engine optimization (SEO). Things like inadequate optimization, poorly written content, broken links, and redirects will lower your ranking. There are several strategies that you can incorporate here to fix these issues. Conduct a Thorough Audit …
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Your Target Audience Determines Your Concern With Voice Search
One of the hottest SEO topics today is voice search. In fact, Wordstream predicts that by 2020 50% of all searches in China will be conducted by voice with the rest of the world following soon behind. This is why digital marketers are frantically trying to prepare to learn everything possible about this topic. What …
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Why You’re Not Generating Leads From Your Website
When you have a website that’s been up for a while but doesn’t bring you any website leads you start to wonder what’s wrong. What makes this even more concerning is when your social media and email marketing campaigns are also stagnant. There could be several reasons why this is happening to you though. What …
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How To Know You’re Dealing With A Bad SEO Company
When you’re looking for help rising in the SERPs you’ll probably want to hire a SEO company. However, you should know that not all of them are created equal. Some merely exist to make money. Fortunately, there are some ways you can recognize them so you aren’t taken by their schemes. Unscrupulous Companies Want to …
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Important Strategies For Improving Your Facebook Video Marketing
Although Facebook has always been a visual medium, it’s not transitioning from photos to videos. This is why marketers are saying that if you want to take your Facebook marketing up a notch, you should get involved with Facebook video marketing. Studies show that 1% of 2018’s top 500 Facebook posts were videos and these …
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