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Why Consistency Of NAP Is Important For Local SEO

Brand consistency is crucial irrespective of whether you advertise online or on TV. You should be using the same colors, slogan, and logo to let your audience recognize you easily. It increases trustworthiness among them. Thus, focusing on NAP consistency becomes essential for your local SEO as well as E-A-T. Let’s learn more about these …

The Best Ways Of Click Fraud Prevention In Your Account

While speaking to advertisers who debate about exploring paid searches, a common hesitation that crops up with click fraud. Though sounding like paranoia, it is a valid concern of many PPC practitioners. However, the fearlessness of click fraud should not be a reason to avoid PPC. You are protected if you remain cognizant of the …