SEO is continually changing today. Google alone has changed its algorithm several times over the years. This means that businesses may find themselves employing old, outdated tricks that are clumsy and counterproductive. This is why you must keep up with things. At the same time, there are some common mistakes that you should recognize so …
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SEO is very important in the business world. If you are not using SEO to its fullest potential, you take the risk of having your competition do better than you, both locally and nationally. In order to under why location is prime in SEO, you must first know what SEO is. SEO stands for search …
There are many acronyms used in the field of digital marketing with NAP (Name, Address, Phone number) being one of them. This is a simple way of referencing your business’ name and contact information as it appears on any website referencing you. It’s important that you don’t overlook this part of your SEO if you’re …
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Introduction Local search engine optimization pertains to optimizing a website for local search engine results. This can include terms such as schools near (City, State) or shopping centers located by (landmark in City, State). In this article, we will talk about why local SEO is so important, and offer advice about who will benefit from …
Having the right people find your business is vital today. For this to happen, you must implement good, solid small business SEO. This technique is what will help your business get discovered by people who are ready to buy the products or services you’re selling. There are several other benefits you’ll also reap here as …
The process of affecting or manipulating the online result of search engines is known as search engine optimization(SEO). SEO is a critical aspect of website ranking. To simultaneously attract traffic to your website, a wide range of activities are required to set a well-ranked webpage. Activities that range from building landing pages, gathering keywords to …
Video marketing is a very powerful form of online outreach that helps your SEO. This is why you see text- and photo-heavy sites like Airbnb capitalizing on it today. As we watch online video continue to evolve and mature, we’ll also see new and compelling business being discovered. These companies are important to keep your …
If you have a business with a physical location, perhaps you understand the need of having and establishing a consistent visibility in the local search engines. Approximately half of the web searchers have a specific intention, making use of queries like “[keyword][city][state]” and so forth to increase the chances of finding services and products especially …
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As a small business you can dominate local search if you use the right techniques to help you do so. Of course, there are some problems and challenges that you may encounter along the way that you’ll want to know about before you get started. Waiting Until you Launch Your Website to Think About the …
When you think of SEO you probably think about conducting keyword research, creating engaging content, and building links. However, speed optimization is equally as important, although it’s often overlooked. This is probably because this factor was only applied to desktop searches until recently. Recently, Google has changed all this with the announcement that speed will …
