Google is Using Bert to Improve Search Results

Google recently announced that they’ll soon be introducing one of the biggest Google search updates they’ve introduced in recent years. This update to their search algorithm will be based on new neutral networking techniques they’ve developed. These techniques have enabled them to have a better understanding of people’s intentions when they type a query into …

Using Local Seo To Level Up Your Business

Running a successful business is much easier when clients can quickly and easily locate you through various search engines. Optimizing your local SEO across various platforms is what you must focus on here. By being practical and purposeful here your brand will have the online presence that’s necessary for attracting the right audience. This is …

How To Proceed When You Must Explain The Inner Workings Of Seo To Your Clients

The easier it is to find your website in the search engines, the more customers, sales, and leads you’ll generate. This is what’s known as search engine optimization (SEO). Selling these services to prospective clients is easy if they know what’s involved. However, when your prospect has no idea what this is, things are bound …

How To Convince Customers To Buy From You

Customers don’t simply buy your products because of their features. You must convince customers to buy your products because these features will benefit them in some way. Unfortunately, this isn’t something that most advertisements hit on so your customers must figure these benefits out for themselves. This means it’ll take you longer to get customers. …

Using LinkedIn to Boost Your Google SEO

There are many things that LinkedIn can help your business with including networking and interacting with people who are able to offer you invaluable experiences. What many people don’t realize is that it’s also beneficial for SEO, especially when you’re trying to get higher in Google’s SERPs. In fact, simply having your business listed on …

How To Use SEO To Double Your Website’s Traffic

When your business’ website isn’t receiving as much traffic or visibility as you want, it’s time to reevaluate your search engine optimization (SEO). Things like inadequate optimization, poorly written content, broken links, and redirects will lower your ranking. There are several strategies that you can incorporate here to fix these issues. Conduct a Thorough Audit …