When you think of SEO you probably think about conducting keyword research, creating engaging content, and building links. However, speed optimization is equally as important, although it’s often overlooked. This is probably because this factor was only applied to desktop searches until recently. Recently, Google has changed all this with the announcement that speed will …
When you’re looking at SEO for the first time, it’s easy to become confused. There’s a certain level of skill required to implement it on your website. It’s also important to have enough time to spend on putting together a good solid SEO campaign for your company. This is why it’s a good idea to …
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Local SEO is one of the SEO best practices that businesses are really starting to use today. This is because they’re taking notice of how many people are using search engines when they need answers or to find a business in their neighborhood. Regardless of the size of your business, you need to take some …
The search engine optimization (SEO) space never grows dull since you can always learn something new here – updates, tricks, and ideas to incorporate into your campaigns. This industry continually evolves so nobody ever knows everything there is to know. However, the fundamentals do remain the same as everything else changes and grows. Most people …
Over the past decade, some people have claimed that “SEO is dead.” In reality, only the traditional ways of doing things are dead. This is because this form of marketing is continually changing and it always will be. Nevertheless, there are still a lot of opportunities for anyone who wants to successfully market their business …
SEO is difficult to understand but with Google continually adding new factors in how they create their SERPs, it’s growing even more difficult. Now things like speed and mobile-first indexing are playing a large role in your ranking. This is because Google recognizes that 53% of users abandon a site if it takes more than …
The field of SEO has seen numerous strategies over the years. Some worked well, and others tanked. Some did so well that they dominated the search engine listings while others were structured by less than ethical people who sought to use ‘black hat’ or illegal techniques to win the day. Now that Google is on …
Every expert in the world that espouses that they know SEO strategies and engineering that works isn’t going to be worth anything without proper design knowledge. The design and engineering of your website is much like when you build a home. There are fundamentals that you have to follow even to accommodate future modifications. If …
They say the proof of the pudding is in the tasting. That goes double for SEO. Your SEO campaigns depend greatly upon what you put inside your sites as well as what you put on the front door. Google looks for websites that benefit the surfer. The site has to have value according to the …
Every year technologies in computing improve. This introduces a variety of products and techniques that the SEO wary need look out for. Believe it or not, there are still webmasters and marketers who haven’t handled the growing mobile market. They just can’t or won’t see the value in using new technologies to leap into our …
