The easier it is to find your website in the search engines, the more customers, sales, and leads you’ll generate. This is what’s known as search engine optimization (SEO). Selling these services to prospective clients is easy if they know what’s involved. However, when your prospect has no idea what this is, things are bound …
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When it comes to having more than one H1 tags on a page, John Muller, a webmaster trends analyst said that there are not a lot of problems with it. He added that semantically added structured headings really do help Google with comprehending your pages. What this means is that by having various H1 headings, …
As a business owner you probably already realize that your client base serves as your company’s lifeblood. This is why it’s so important for you to know how to find a client so you can continue growing your business and fulfilling its vision. Farzan Irani, former OPEN Forum Community member and current web consultant for …
There are many things that LinkedIn can help your business with including networking and interacting with people who are able to offer you invaluable experiences. What many people don’t realize is that it’s also beneficial for SEO, especially when you’re trying to get higher in Google’s SERPs. In fact, simply having your business listed on …
When it comes to Instagram, many people are at a loss as to how to attract the right followers. SEO here doesn’t have to be difficult though. There are a few simple things you can do to improve your success. Define Your Social Media Objectives Once you know what your goals are, you should think …
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When your business’ website isn’t receiving as much traffic or visibility as you want, it’s time to reevaluate your search engine optimization (SEO). Things like inadequate optimization, poorly written content, broken links, and redirects will lower your ranking. There are several strategies that you can incorporate here to fix these issues. Conduct a Thorough Audit …
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When you’re looking for help rising in the SERPs you’ll probably want to hire a SEO company. However, you should know that not all of them are created equal. Some merely exist to make money. Fortunately, there are some ways you can recognize them so you aren’t taken by their schemes. Unscrupulous Companies Want to …
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Although Facebook has always been a visual medium, it’s not transitioning from photos to videos. This is why marketers are saying that if you want to take your Facebook marketing up a notch, you should get involved with Facebook video marketing. Studies show that 1% of 2018’s top 500 Facebook posts were videos and these …
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A local SEO plan is a necessary part in maintaining your business’ relevance across the search engines today. When you have a sound plan in place you’ll be prepared to optimize your business’ website everywhere it appears online so that your visitors are shown relevant, up-to-date facts about your business. While this starts with optimizing …
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There’s a lot of growing competition online when it comes to attorney SEO (configuring both the on- and off-site elements for your website so it ranks well with search engines like Google). This is especially true when dealing with Google who has 60 – 80% market dominance today. While there are many tactics you can …
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