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Defining NAP And Its Importance For SEO And Local Search

There are many acronyms used in the field of digital marketing with NAP (Name, Address, Phone number) being one of them. This is a simple way of referencing your business’ name and contact information as it appears on any website referencing you. It’s important that you don’t overlook this part of your SEO if you’re …

All About Local SEO

Introduction Local search engine optimization pertains to optimizing a website for local search engine results. This can include terms such as schools near (City, State) or shopping centers located by (landmark in City, State). In this article, we will talk about why local SEO is so important, and offer advice about who will benefit from …

How to use Video Content to Improve Your SEO

The age-old question about video SEO still exists today. Truth is that video does impact SEO and warrant your time and attention because it’ll take more than embedding a few YouTube videos on your website. You need high-quality videos coupled with the following best practices. Videos Prove to Google you Have Valuable Content Google checks …