Is Content Still King?

Is Content Still King?

“Content is king” is a moniker that is repeated ad nauseam in the search engine optimization (SEO) community, particularly with the ultra-white hat crowd. It is, however, a deeply flawed statement. Content that is even the greatest out there is nothing if it exists in a vacuum. People and search engines have to not only …

Tracking Google Algorithm Updates for Making SEO Strategy Effective

Tracking Google Algorithm Updates for Making SEO Strategy Effective

Google, the world’s most popular search engines release nothing less than 500-600 algorithmic updates every year. However, it is not possible to keep track of all Google algorithm updates but neither is it necessary. You need to be in the know only about the ones that matter and thereafter use these to maximize your SEO …

Five Significant Aspects That Can Be Key to Building a Near Foolproof SEO Strategy

Five Significant Aspects That Can Be Key to Building a Near Foolproof SEO Strategy

The SEO landscape has undergone a tremendous transformation in the past few years and is continues to be in a state of flux. Unfortunately, a great many website administrators and owners are yet to embrace the changes and the fact that they’re still carrying on with backdated or obsolete SEO strategies corroborates this assertion. They’re …

How long will it take before your SEO Strategy starts paying off?

How long will it take before your SEO Strategy starts paying off?

If your business has an online presence and you’ve recently invested in an SEO strategy formulated by a webmaster, then obviously you’d be eager to recoup your investments as early as possible. That is tantamount to asking whether your website will be able to make it to the top during SEO drives by search engines …

6 Key Factors to Consider to Leading Search Engine Results in 2017

6 Key Factors to Consider to Hog Search Engine Results in 2017

Almost since its inception, Google – the world’s most extensively used search engine – used its flagship SEO algorithm for returning organic search results precisely and with convenience. Google made the most of its PageRank algorithm that meticulously trudged through infinite data for indexing pages with brilliance. PageRank was an effective algorithmic tool for gauging …

The Need to Maintain Harmony between SEO and Content Marketing

The Need to Maintain Harmony between SEO and Content Marketing

Columnist Trond Lyngbo is an online promotion specialist who likes most other search engine marketing specialists, instinctively feels that maintaining the perfect balance between SEO and content marketing will help in the creation of user-friendly web pages. Simply put the combined or collective potential that can be tapped when search engine optimization works in conjunction …