Google is Using Bert to Improve Search Results

Google recently announced that they’ll soon be introducing one of the biggest Google search updates they’ve introduced in recent years. This update to their search algorithm will be based on new neutral networking techniques they’ve developed. These techniques have enabled them to have a better understanding of people’s intentions when they type a query into …

Using Local Seo To Level Up Your Business

Running a successful business is much easier when clients can quickly and easily locate you through various search engines. Optimizing your local SEO across various platforms is what you must focus on here. By being practical and purposeful here your brand will have the online presence that’s necessary for attracting the right audience. This is …

How To Proceed When You Must Explain The Inner Workings Of Seo To Your Clients

The easier it is to find your website in the search engines, the more customers, sales, and leads you’ll generate. This is what’s known as search engine optimization (SEO). Selling these services to prospective clients is easy if they know what’s involved. However, when your prospect has no idea what this is, things are bound …

Websites vs. Google my Business: Who Consumers Trust More

There’s new research that suggests that when it comes to consumer trust local business websites hold more weight than Google my Business listings. This was acknowledged when Bright Local created a comparison report in which they looked at the way consumers were using Google my Business listings, local business websites, and business directories when they …

Important Strategies For Improving Your Facebook Video Marketing

Although Facebook has always been a visual medium, it’s not transitioning from photos to videos. This is why marketers are saying that if you want to take your Facebook marketing up a notch, you should get involved with Facebook video marketing. Studies show that 1% of 2018’s top 500 Facebook posts were videos and these …