Content marketing is a technique that is used by marketers in which valuable content is created and placed on sites. This content will be used for consumers to become attracted to a brand. The keyword in the above definition is valuable. Consumers want to look for content that will give them something to learn. You …
There are many things that LinkedIn can help your business with including networking and interacting with people who are able to offer you invaluable experiences. What many people don’t realize is that it’s also beneficial for SEO, especially when you’re trying to get higher in Google’s SERPs. In fact, simply having your business listed on …
When your business’ website isn’t receiving as much traffic or visibility as you want, it’s time to reevaluate your search engine optimization (SEO). Things like inadequate optimization, poorly written content, broken links, and redirects will lower your ranking. There are several strategies that you can incorporate here to fix these issues. Conduct a Thorough Audit …
Continue reading “How To Use SEO To Double Your Website’s Traffic”
One of the hottest SEO topics today is voice search. In fact, Wordstream predicts that by 2020 50% of all searches in China will be conducted by voice with the rest of the world following soon behind. This is why digital marketers are frantically trying to prepare to learn everything possible about this topic. What …
Continue reading “Your Target Audience Determines Your Concern With Voice Search”
There’s new research that suggests that when it comes to consumer trust local business websites hold more weight than Google my Business listings. This was acknowledged when Bright Local created a comparison report in which they looked at the way consumers were using Google my Business listings, local business websites, and business directories when they …
Continue reading “Websites vs. Google my Business: Who Consumers Trust More”
Although Facebook has always been a visual medium, it’s not transitioning from photos to videos. This is why marketers are saying that if you want to take your Facebook marketing up a notch, you should get involved with Facebook video marketing. Studies show that 1% of 2018’s top 500 Facebook posts were videos and these …
Continue reading “Important Strategies For Improving Your Facebook Video Marketing”
A local SEO plan is a necessary part in maintaining your business’ relevance across the search engines today. When you have a sound plan in place you’ll be prepared to optimize your business’ website everywhere it appears online so that your visitors are shown relevant, up-to-date facts about your business. While this starts with optimizing …
Continue reading “Understanding The Role Of SEO In Your Business”
There’s a lot of growing competition online when it comes to attorney SEO (configuring both the on- and off-site elements for your website so it ranks well with search engines like Google). This is especially true when dealing with Google who has 60 – 80% market dominance today. While there are many tactics you can …
Continue reading “How Lawyers Can Grow Their Practice With Some Help From SEO”
SEO is continually changing today. Google alone has changed its algorithm several times over the years. This means that businesses may find themselves employing old, outdated tricks that are clumsy and counterproductive. This is why you must keep up with things. At the same time, there are some common mistakes that you should recognize so …
Continue reading “Common SEO Mistakes And Their Corrections”
SEO is very important in the business world. If you are not using SEO to its fullest potential, you take the risk of having your competition do better than you, both locally and nationally. In order to under why location is prime in SEO, you must first know what SEO is. SEO stands for search …
