Contextual advertising involves the display of an advertisement on a page whose content is associated with the advertised product (service). The popular variant of contextual advertising is PPC, when displaying which payment is made only in case the user visits the necessary page. PPC (pay per click) – a kind of contextual advertising, in which …
The ways and means that users resort to for interacting on automated social media keep changing from year to year in tandem with technological advancements. The changing trends and patterns related to how users share, exchange, and interface on Facebook, LinkedIn, and Twitter also mirror their preferences. People now have a much better of what …
Continue reading “How to make the most of social media in 2018?”
Local SEO is a totally stand-alone form of SEO all unto itself. Not taking advantage of the tools and techniques afforded by today’s local SEO procedures is like cutting one’s throat. The follow-through regards using tried and true techniques and new and innovative ones. Don’t underestimate any of them and be prepared for the learning …
Sometimes it’s almost useless advising webmasters and marketers to realize the value of local SEO and the application of your NAPs (Name Address Phone) within your content and in your promotion. People are missing out on major opportunities because they can’t think in and outside of the box. We’re going to look at a few …
The field of SEO has seen numerous strategies over the years. Some worked well, and others tanked. Some did so well that they dominated the search engine listings while others were structured by less than ethical people who sought to use ‘black hat’ or illegal techniques to win the day. Now that Google is on …
Every expert in the world that espouses that they know SEO strategies and engineering that works isn’t going to be worth anything without proper design knowledge. The design and engineering of your website is much like when you build a home. There are fundamentals that you have to follow even to accommodate future modifications. If …
Law firms have to cover a lot of ground when it comes to attracting new clients. Having a website that doesn’t attract them means you’re trudging through the mud of the search engines. Since the legal world is one of stringent procedures and technical knowledge, doing SEO for law firms calls for specialized attention that …
The game is getting more fierce as the competition for top spots on the search engines getting rougher every day. This means you have to be like a basketball player and take the ball to the hoop, an expression meaning to forego all danger and put the ball in the hoop. In order to do …
Continue reading “You’ve Got To Take SEO Content Marketing To The Hoop”
They say the proof of the pudding is in the tasting. That goes double for SEO. Your SEO campaigns depend greatly upon what you put inside your sites as well as what you put on the front door. Google looks for websites that benefit the surfer. The site has to have value according to the …
Every year technologies in computing improve. This introduces a variety of products and techniques that the SEO wary need look out for. Believe it or not, there are still webmasters and marketers who haven’t handled the growing mobile market. They just can’t or won’t see the value in using new technologies to leap into our …
