Negative SEO includes off-page activities that lower your competition’s SERPs. It offers a remote threat that’s daunting when you consider how easy it is for your competition to ruin your rankings. However, it’s important to understand that this isn’t always the reason your SERPs drop. Negative SEO Attacks From off Page This type of attack …
Contextual advertising involves the display of an advertisement on a page whose content is associated with the advertised product (service). The popular variant of contextual advertising is PPC, when displaying which payment is made only in case the user visits the necessary page. PPC (pay per click) – a kind of contextual advertising, in which …
Sometimes it’s almost useless advising webmasters and marketers to realize the value of local SEO and the application of your NAPs (Name Address Phone) within your content and in your promotion. People are missing out on major opportunities because they can’t think in and outside of the box. We’re going to look at a few …
The field of SEO has seen numerous strategies over the years. Some worked well, and others tanked. Some did so well that they dominated the search engine listings while others were structured by less than ethical people who sought to use ‘black hat’ or illegal techniques to win the day. Now that Google is on …
SEO is one of the biggest investments regarding your website goals. After your initial website, getting it up and running and having a fair chance in the search engines means either knowing SEO or hiring an SEO company. We’ll look at some of the things you’ll need to consider and be aware of. Patience It …
There’s a debate raging regarding how many words per article or post one’s content marketing strategies call for in gaining ground in the SEO game. There are pros and cons to short and long content but we need to look at why. Articles and posts that you’re using for content are geared toward two goals: …
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If you’re not taking advantage of the benefits of social media marketing, then you’re so far back in the pack that you’re looking at tails. The reasons for using social media in your marketing should be obvious, however, not everyone knows to what degree this field can go and what the benefits are. First of …
Continue reading “Social Media Marketing Is The New SEO Hang”
It’s tough enough to handle things as an SEO expert considering the various forms of SEO there are to understand. Business SEO, Local SEO, are just a few of the areas of SEO that must be mastered if one is to get the profitable ranking positions in the search engines. Now comes along Personal SEO …
Search engine optimization (SEO) and PPC (pay-per-click) marketing are both very popular amongst webmasters looking to promote their websites. Both have ups and downs as you can imagine. So which is best and what should you go for? While the answer depends on your goals, for most people a combination of both will likely produce …
If you’ve been maintaining a website for some years, you may be aware that there are some distinct on-page SEO aspects or factors associated with a specific webpage that can influence the portal’s ranking on Google’s SERPs. And what are these on-page optimization aspects? Following are some of the most influential on-page factors having an …
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