Innovative ideas can help in establishing and taking a small business to great heights. However, any company to become profitable needs to convince its consumers to try their products. Internet is a great platform that businesses can use to advertise, connect, and make sales. Adopting the perfect internet marketing strategy plays a significant role in …
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While speaking to advertisers who debate about exploring paid searches, a common hesitation that crops up with click fraud. Though sounding like paranoia, it is a valid concern of many PPC practitioners. However, the fearlessness of click fraud should not be a reason to avoid PPC. You are protected if you remain cognizant of the …
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A bounce is a single-page session when a visitor leaves a page he has visited without doing any further interaction with the website. Bounce rate is defined by Google as the ratio of single-page sessions with all sessions. So, if there are two sessions, one a single-page session and the second is a two-page session, …
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When you own a business or a brand and you also have a website, you must have been trying to master the SEO strategies right since the conception of your company. The bad part is that SEO is not the easiest thing to figure out and if you do not get a good grasp on …
If you are not using Google My Business for your local SEO, you are certainly missing out on the benefits of a significant platform for making your business stand out in your community. If you are using GMB there are better chances of increasing your business’s visibility on Google Maps, Google Local Pack, and Local …
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The local search is a powerful medium for small businesses. Most small businesses use search engines to find local information. This means if your business is not optimized with local SEO, you are likely to miss out on 80% of your potential customers. Local SEO is critical if you are looking to keep your business …
Dental SEO is extremely useful for any dental practice as it increases the traffic to the website of the practitioner and improves customer appointments over time. However, you need a well-optimized website for the purpose and the right content for answering the questions of your clients. Dental SEO also involves continuous work for promoting the …
If you hear somebody claiming they are SEO experts them, you have all rights to contradict them. And it’s quite easy to explain why! Google is changing its algorithm so often, not to mention the new ranking signals it introduces, that one’s level of SEO knowledge cannot reach the peak so often. Take, for example, …
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When the COVID-19 appeared for the first time everyone was surprised and frightened. As its economic impact has started to become clearer most companies are in risk management mode and have begun reducing the costs. SEO hasn’t got hit badly thanks to the efforts of people working in digital marketing. More organizations are investing more …
Continue reading “Significant SEO Tactics During The COVID-19 Pandemic”
Even though a lot of industries and businesses were seriously hit by COVID-19, SEO was one of the exceptions, as the status remained pretty much the same. And it’s pretty easy to understand why! Many companies understood that it can take quite a lot of time – months, even years – to reap the rewards, …
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