When you own a business or a brand and you also have a website, you must have been trying to master the SEO strategies right since the conception of your company. The bad part is that SEO is not the easiest thing to figure out and if you do not get a good grasp on …
The holiday season this year is not going to be like any other due to the advent of the COVID-19 pandemic. Therefore, there is a need for small businesses to update their sales and marketing strategies to cater to the new normal. You will need to revise everything from SEO to content marketing for the …
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All business owners are looking for ways to get noticed in the eyes of search engines. At the time of the coronavirus pandemic, it is also necessary to offer your clients updates regarding the situation of your business through the Google My Business listing. Many local SEO tactics can be used to rank well in …
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Geofencing marketing is a kind of location-based marketing in which geographic boundaries are placed around the area of interest. If a mobile device enters this area the geofencing triggers a series of events. The triggers mainly consist of the delivery of some type of ads. It was done by using SMS earlier but the technology …
History has indicated in the past that the events that cause negative impact globally lead to positive changes after the crisis is over. The COVID-19 situation has probably changed everything in your life and you are worried about how your business can survive as you are trying to keep connected with your audience at the …
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Twitter can be useful if you are trying to displace the effects of negative content and develop a strong identity for your brand on the internet. It is one of the most powerful tools available for proactively managing your reputation online and engineering your brand identity. If you research on the internet you will find …
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If you are not using Google My Business for your local SEO, you are certainly missing out on the benefits of a significant platform for making your business stand out in your community. If you are using GMB there are better chances of increasing your business’s visibility on Google Maps, Google Local Pack, and Local …
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The world is facing one of its toughest challenges with the advent of the coronavirus pandemic however, there is hope on the horizon. Most businesses have taken a hit and the economy has been adversely affected due to the COVID-19 situation. However, the surveys indicate that internet marketing cannot be ignored during the coronavirus pandemic …
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The local search is a powerful medium for small businesses. Most small businesses use search engines to find local information. This means if your business is not optimized with local SEO, you are likely to miss out on 80% of your potential customers. Local SEO is critical if you are looking to keep your business …
The field of law firm SEO is fiercely competitive and it is not a surprise for anyone that several law firms were eager to adopt SEO early and they are aggressive spenders on the SEO budgets. But many law firms fail to capitalize on the law firm SEO advantages and are sidelined as a result. …
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