“Content is king” is a moniker that is repeated ad nauseam in the search engine optimization (SEO) community, particularly with the ultra-white hat crowd. It is, however, a deeply flawed statement. Content that is even the greatest out there is nothing if it exists in a vacuum. People and search engines have to not only …
Tracking Google Algorithm Updates for Making SEO Strategy Effective
Google, the world’s most popular search engines release nothing less than 500-600 algorithmic updates every year. However, it is not possible to keep track of all Google algorithm updates but neither is it necessary. You need to be in the know only about the ones that matter and thereafter use these to maximize your SEO …
Continue reading “Tracking Google Algorithm Updates for Making SEO Strategy Effective”
4 Practical Tips to Hone Your SEO Strategy
As it’ll soon be curtains for the first month of 2017, it’s about time you took stock of your current SEO approach with a view to improving your site’s rank on Google’s SERPs. So, what are the optimal ways to go about honing the SEO strategy in order to stay in the good books of …
Continue reading “4 Practical Tips to Hone Your SEO Strategy”