PPC ads Archives

Using Google Ads For Improving SEO Results

April 4, 2023 · 3 min read

It has been confirmed several times by Google that the PPC ads through Google Ads will not directly help your SEO performance in the organic category. But that is not the only way an SEO company can use Google Ads to improve the SERP results. SEO is an affordable alternative used by many SEO services; …

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SEO vs. PPC Marketing

May 1, 2017 · 3 min read

Search engine optimization (SEO) and PPC (pay-per-click) marketing are both very popular amongst webmasters looking to promote their websites. Both have ups and downs as you can imagine. So which is best and what should you go for? While the answer depends on your goals, for most people a combination of both will likely produce …

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