Google is Using Bert to Improve Search Results

Google recently announced that they’ll soon be introducing one of the biggest Google search updates they’ve introduced in recent years. This update to their search algorithm will be based on new neutral networking techniques they’ve developed. These techniques have enabled them to have a better understanding of people’s intentions when they type a query into …

Using Local Seo To Level Up Your Business

Running a successful business is much easier when clients can quickly and easily locate you through various search engines. Optimizing your local SEO across various platforms is what you must focus on here. By being practical and purposeful here your brand will have the online presence that’s necessary for attracting the right audience. This is …

How To Proceed When You Must Explain The Inner Workings Of Seo To Your Clients

The easier it is to find your website in the search engines, the more customers, sales, and leads you’ll generate. This is what’s known as search engine optimization (SEO). Selling these services to prospective clients is easy if they know what’s involved. However, when your prospect has no idea what this is, things are bound …

Using LinkedIn to Boost Your Google SEO

There are many things that LinkedIn can help your business with including networking and interacting with people who are able to offer you invaluable experiences. What many people don’t realize is that it’s also beneficial for SEO, especially when you’re trying to get higher in Google’s SERPs. In fact, simply having your business listed on …

Websites vs. Google my Business: Who Consumers Trust More

There’s new research that suggests that when it comes to consumer trust local business websites hold more weight than Google my Business listings. This was acknowledged when Bright Local created a comparison report in which they looked at the way consumers were using Google my Business listings, local business websites, and business directories when they …