Negative SEO is a daunting threat because unfortunately it’s easy for your competition to ruin your ranking today. Understanding how this is defined will help you gain a better understanding of how your competition can hurt you. Essentially this is a set of off-page activities that will lower your rankings in the SERPs. Sometimes hacking …
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The search engine optimization (SEO) space never grows dull since you can always learn something new here – updates, tricks, and ideas to incorporate into your campaigns. This industry continually evolves so nobody ever knows everything there is to know. However, the fundamentals do remain the same as everything else changes and grows. Most people …
Over the past decade, some people have claimed that “SEO is dead.” In reality, only the traditional ways of doing things are dead. This is because this form of marketing is continually changing and it always will be. Nevertheless, there are still a lot of opportunities for anyone who wants to successfully market their business …
SEO is difficult to understand but with Google continually adding new factors in how they create their SERPs, it’s growing even more difficult. Now things like speed and mobile-first indexing are playing a large role in your ranking. This is because Google recognizes that 53% of users abandon a site if it takes more than …
Today you’ll find a world full of options available for your internet marketing. You can’t even turn to Google for a “simple” solution anymore. Now even they are offering you an option – AdWords vs. AdWords Express. The choice isn’t as convoluted as you might think, once you have a firm understanding of both of …
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